Kelly Samburg

For most of my life, I struggled with my weight and my relationship with fitness. I never knew how to find a healthy balance—I was either overdoing it for quick results or completely disconnected from what a sustainable lifestyle should look like.

About six years ago, everything changed when I stopped chasing “skinny” and decided to focus on getting strong. I began prioritizing muscle, confidence, and what my body could do rather than what it looked like. That shift is what truly sparked my love for fitness.

After having my son, that passion grew even deeper. Working out became more than just exercise—it became my outlet, my mental reset, and a way to show up as the best version of myself as a mother. Fitness gave me strength not just physically, but mentally and emotionally.

As I continued to educate myself and dive deeper into training, my desire to help others grew alongside it. I now coach with the belief that fitness isn’t just about aesthetics—it’s about learning to trust yourself, building resilience, and realizing you’re capable of hard things.

My mission is to help others find strength, balance, and confidence in a way that lasts—so they don’t just change their bodies, but truly fall in love with who they’re becoming.